Opening first in San Diego

The pop-ups happening right now, near you.

411 is a map and a feed of what is open this minute within walking distance — markets, drops, tastings, classes, one-night kitchens. Sign up in one tap before it fills. Or put your own on the map, free.

411

AllFollowingMarketsFoodWellness

A Saturday street market with the stalls drawn over the photograph

LIVE

Saltbox96 going · 0.3 mi · Studio driveway

A yellow coffee cart opening for the morning

LIVE

Right now, near you, no gatekeeping.

How it works

Open it, and everything on the screen is still on.

Most apps show you things weeks away. 411 shows you the next few hours, sorted by how far you have to walk. Turn Happening now off and you get the rest of today.

LIVE

Fold & Char143 going · 0.6 mi

See what is on

The feed is only what is open, or opening today. Each card says how long is left, how far it is and how many people are going.

LIVE

Vero Studio87 going · 0.9 mi

See inside before you go

A ring on a host means people are posting from inside right now. Watch the room fill up, then decide whether it is your kind of thing.

One tap

Address unlocks when you’re in

You’re goingReminded an hour before · host can message you

Sign up in one tap

No forms unless the host actually needs one. If they kept the address private it unlocks for you here, and you get a nudge an hour before it starts.

The map

Every pin is drawn as the thing it is.

Not a screen of identical dots. A coffee cart is a cup, a market is a stall, a class is a mat — so you read the whole neighbourhood in one look.

A filled pin is happening right now. A hollow one is later today. Tap either and the card comes up with how far it is and how much room is left.

Get the app

Map

AllFollowingMarketsFood

An ink drawing of the neighbourhood, with pop-up pins on it

NOW NOW

Sunrise Coffee 0.4 mi · LIVE

One login, two sides

Going, or hosting. Same account, one switch.

You do not need a second app or a second sign-up to put a pop-up on the map. The switch in your settings moves you between the two, and back.

Happening nowA switch at the top of the feed. On, you see only what is open this minute. Off, the rest of today.

Walking distanceEverything is sorted by how far it actually is from where you are standing, in feet and miles.

One tap to goSign up, get reminded an hour before, and get the address if the host kept it private.

Stories from insidePeople at the pop-up post while it is on. You see the room before you decide.

Updates that reach youSold out, moved, running late — the host can tell everyone signed up in one message.

LIVE

Halcyon688 going · 1.1 mi · Atrium, level 2

Why 411 and not something else

Built for things that end.

Ticketing apps are built around a date months out. Social apps are built around what already happened. 411 is built around the few hours a pop-up is actually open — which is the only window that matters to the person walking past it.

The clock is the productEvery card counts down. When it runs out it says FULL and stops pretending. Nothing on the screen is something you cannot still get to.

A map you can readPins are drawn as what they are, not as identical markers you have to tap to identify.

Distance, honestlySorted in feet and miles from where you are, not by who paid to be at the top. There is no promoted slot.

Private until you’re inA host can keep the address hidden and it unlocks the moment you sign up. Backyard and studio pop-ups work the same as storefronts.

Hosts can talk mid-eventOne message reaches everyone who signed up, while it is still happening. No one finds out it moved by turning up.

Both sides, one loginThe person who goes to pop-ups and the person who runs them are usually the same person. So it is one account with a switch.

You missed it? Not this time.

Turn on notifications and 411 tells you when something opens near you — while there is still time to walk over.

LIVE FULL Every card counts down to the minute it closes.

Get the app

Be there for the first ones.

411 opens in San Diego first, then wherever enough hosts turn up. Leave a number or an email and we’ll send you the link the day it lands — and tell you when it reaches your city.